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Wilburg Gear & Clothing
WEBSITES2020

Wilburg Gear & Clothing

A complete e-commerce website for Wilburg Gear & Clothing, a South African outdoor and lifestyle clothing brand. Built on WordPress with WooCommerce, the site featured a full product catalogue across men's and women's categories, a filtered shop experience, contact page, and a custom brand identity applied throughout.

WordPressWooCommerceAdobe IllustratorAdobe PhotoshopDev Tools

The Brief

Wilburg needed a professional e-commerce presence that matched the brand's outdoor, adventure-driven identity. The site had to support a full product catalogue, category filtering, and a clean checkout experience — all on a WordPress and WooCommerce stack.

⚠ This website has since been taken down. The screenshots below are archival captures from when the site was live.

The Work

The site was built on WordPress with WooCommerce handling the full shop, product pages, and cart. Brand assets — including the logo and supporting graphics — were created in Adobe Illustrator and Photoshop. The design applied a consistent visual language across the homepage hero, category pages, and contact section, with a blue and white palette reflecting the brand's outdoors aesthetic.

Wilburg homepage — hero banner, product grid and Spring Wear 2020 campaign
Homepage
Wilburg Men's Pants & Shorts category page with filters and product grid
Men's Pants & Shorts — category page
Wilburg contact page with enquiry form and footer navigation
Contact page
WordPressPlatform
WooCommerceShop
2020Year
ArchivedStatus